Hemphill’s Rugs & Carpets Showroom Virtual Tour – 448 E 17th Street Costa Mesa, CA

HEMPHILL’S RUGS & CARPETS

448 E 17TH STREET COSTA MESA, CA 92627

949-722-7224

HEMPHILL’S RUGS & CARPETS – HOME ACCENTS TODAY RETAIL STAR

The Best & The Brightest

Home Accents Today is proud to present its 13th annual 50 Retail Stars list.

Sponsored by AmericasMart Atlanta, the Retail Stars list honors independent brick-and- mortar retailers of home accents and accessories. The list includes furniture stores, home décor boutiques and interior design retailers that are creative in their merchandising, contribute to their communities, and stand out from their competition.

This year’s Stars represents a bit more of a cross section of the country than in recent years, as 27 states have at least one representative on the compilation, up from last year’s total of 25 states. Regionally, the Southeast has the heaviest representation in this year’s list with stores in 11 states, followed by stores in six states each in the Northeast and Midwest regions while five Western U.S. states are included. California leads the way with eight Stars while Texas, Florida, Pennsylvania and Kentucky have three stores each. Washington, Indiana, Illinois, North Carolina, New York, Maryland, Oklahoma and Louisiana each have two stores listed.

The 2017 Stars have a mix of old and new shops. Seventeen have been in business for less than 10 years, three stores have been in business for at least 50 years, and 17 have been open for between 20 and 49 years.

Of those legacy retailers in this year’s mix, Oskar Huber Furniture & Design, with stores in New Jersey and Pennsylvania, has been in operation since 1927 and is in its fourth generation of Huber family ownership. Other notables include Barbara Stewart Interiors, which has been in business since 1952, and California powerhouse Jerome’s, which first opened in 1954. Speaking of Jerome’s, it has by far the highest sales volume among this year’s Stars with more than $230 million. It’s one of nine stores with sales exceed- ing $10 million, although the majority of Stars (37) posted annual sales at $5 million or below.

Another store with a larger sales volume, Nadeau, is easily the most widespread, with 32 stores nationwide. It’s one of 12 retailers that have multiple stores in this year’s list.

Interior design services continue to be a sales generator for our stores. In this year’s list, the ratio of stores that offer the services versus those that don’t is around 8-to-1.

E-commerce sales took a slight dip from last year’s list, as 21 retailers reported selling home furnishings online, versus half in 2016. Most reported online sales at less than 5 (Cornerstone Shop & Gallery, Sunnyland Patio Furniture, Smallhome and Modern Market each reported 1% of volume), while Biscuit Home said e-commerce accounts for around 40% of its total sales volume.

Social media is a part of every- day life in America and that’s reflected in the stores’ presence on a number of key channels. All 50 of this year’s Stars are on Facebook while Instagram – with a photo-based platform that plays well at the retail level – is next with 47 users. Thirty-six stores have their own Pinterest pages while 27 are on Twitter.

In the coming issues of Home Accents Today, we’ll share more of our Stars’ retail strategies, ideas and other areas that make them stand out from others. Until then, we hope you’ll find inspiration in the photos and summaries on the following pages.

HEMPHILL’S RUGS AND CARPETS
Costa Mesa, Calif.
1 store
Estimated 2016 Total Sales: $1 million to $3 million rugsandcarpets.com

Home furnishings specialist, founded in 1995. Offers middle to high price points in 3,700 square feet of selling space. Total sales per square foot, $784. Home accents accounted for 35% of 2016 total sales; other merchandise, 65%. Has five employees, including four salespeople. Home accent products carried include accent furniture, lamps and area rugs. Other merchandise includes Miele vacuums and coffee makers. Key vendors include Uttermost for accent furniture; Knot & Company, Amer, Dalyn, Karastan, Masland, Fibreworks and Stanton for area rugs; Uttermost for decorative accessories; Surya, Uttermost and Safavieh for lamps and lighting. Attends High Point Market and Las Vegas Market. Has a social media presence through Twitter, Facebook, YouTube, Pinterest, Instagram, Google+, LinkedIn and Houzz. Offers interior design services. Visual merchandising scheme includes a custom made flip board holding display more than 1,100 carpet samples and a custom wall mounted rug rack that holds 200 rugs.

Designer New Zealand Wool Flatweave Rugs

Here is another example of the great resources that we have available for your rug needs.  One of the textured pieces is similar to that offered by Restoration Hardware with two important differences:  1. New Zealand wool that does not shed like crazy.  2. Offered in made to order sizes up to 20′ wide. Yes. Our rug will cost more simply because it is a much better quality piece.

It seems like every couple of weeks we get the call to cut down a standard size rug bought elsewhere.  We simply will not do it.  The proper thing to do would be to order the correct size in the first place.

HEMPHILL’S RUGS & CARPETS 949-722-7224

 

Mezlan Shoe Boutique & Karastan Wool Carpet

Some things are just ironic.  My grandfather and dad were had retail shoe stores in Southern California.  Many years ago there was a start up company in Irvine called Pacific Shoe Corp. that offered the Mezlan line of men’s shoes.  Our family shoe store was one of their first clients.  Fast forward a couple of decades.  The owner of Mezlan is in our Costa Mesa, CA floor covering store looking for carpet for their new shoe store in 5th Avenue in New York City.  I suggest wool since it won’t scratch the leather soles of these fine shoes.  We get to talking and I find out that the owner, Antonio Sanchez, remembers my dad.  Long story short, we get the business to ship him carpet to his New York shoe boutique.

Hemphill’s Shoes in Alhambra, CA and Newport Beach, CA enjoyed 50 plus years in business.  Hemphill’s Rugs & Carpets is beyond 20 years.  Great to be a part of the retail landscape of Southern California for over 70 years.

Boulder Creek Wood Floor Collection

Introducing our Boulder Creek wood floor collection.  Features a UV oil finish.  Engineered 3/4″ thick wide width planks .
Purchase at Hemphill’s Rugs & Carpets Orange County, CA
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  • CALVARY
  • Boulder Creek Collection / UV Oil Finish
  • Texture: Shrunken knots, hand-scraped, hand-brushed, occasional saw marks
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  • CALVARY – HERRINGBONE
  • Boulder CreekCollection / UV Oil Finish
  • Texture: Shrunken knots, hand-scraped, hand-brushed, occasional saw marks
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  • CHAPARRAL
  • Boulder Creek Collection / UV Oil Finish
  • Texture: Shrunken knots, hand-scraped, hand-brushed, occasional saw marks
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  • CHAPARRAL – HERRINGBONE
  • Boulder Creek Collection / UV Oil Finish
  • Texture: Shrunken knots, hand-scraped, hand-brushed, occasional saw marks
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  • JOURNEY
  • Boulder Creek Collection / UV Oil Finish
  • Texture: Shrunken knots, wire-brushed
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  • LORENZO
  • Boulder Creek Collection / UV Oil Finish
  • Texture: Hand-brushed, shrunken knots
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  • LORENZO – HERRINGBONE
  • Boulder Creek Collection / UV Oil Finish
  • Texture: Hand-brushed, shrunken knots
photo

  • MADONNA
  • Boulder Creek Collection / UV Oil Finish
  • Texture: Wire-brushed, shrunken knots
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  • NOUVEAU
  • Boulder Creek Collection / UV Oil Finish
  • Texture: Smooth, shrunken knots
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  • NOUVEAU- HERRINGBONE
  • Boulder Creek Collection / UV Oil Finish
  • Texture: Smooth, shrunken knots

Amazing Made-to-Order Designer Rugs

Our team continues to wonder why designers who typically have clients in the upper middle to very high end market would consider purchasing rugs from the likes of West Elm, RH, Pottery Barn, etc.  Even the mass rug vendors like Surya, Loloi, Jaipur Living and Oriental Weavers don’t offer anything truly worth of being unique.  Thus, our showroom continues to spend lots of energy finding resources that are truly amazing.  We work with textile designers that think outside the box.  The end result is things like the following:

Furthermore, we don’t offer these products for sale online.  Photos don’t do these rugs justice.  We want to offer our local designers something so unique that their clients won’t find these fine offerings online.  We partner with our designer clients.  We offer our service and selection that is unsurpassed in our trading area. Our customers live in nice homes.  The last thing they want is to find the same rug in someone else’s home.  It’s like showing up to the Oscars with the same dress.  We make sure our clients have something special and unique.

Remember to support your community, kids and local events.  Your support helps us make a difference in our community.  We sponsor school fundraisers and community events. We know the local families and love repeat & referral business.

HEMPHILL’S RUGS & CARPETS www.RugsAndCarpets.com 949-722-7224

 

 

 

 

 

 

WOCA Wood Floor Cleaning Guide

Great video showing the proper cleaning of a oil finished wood floor.  Note the two bucket cleaning method for an even better end result.

HEMPHILL’S RUGS & CARPETS  www.RugsAndCarpets.com

2017 Carpet Introductions

We are excited to hit the ground running again in 2017.  Last year our business grew, our selection improved, our sales team got stronger and we all had a fun time at Hemphill’s Rugs & Carpets.  Our efforts were recognized by Godfrey Hirst and the Campaign for Wool organization.  Hemphill’s had the largest amount of growth in the Western region of the United States with Godfrey Hirst.  Thus, we will be enjoying a trip to Charleston, SC as our award from Godfrey Hirst and the Campaign for Wool.

Shown below are some images of just a few of the new products that will be featured in our showroom.  We have some great patterns coming from Nourison, Design Materials, Stanton, Missoni, Antrim, Cavan, Fibreworks, Crescent, Rosecore, Masland, Fabrica, and more.

In addition, we will have an even larger selection of vinyl LVT wood planks and stone.  Stainmaster has branded these products and will be designed and marketed by three of our vendors: Masland, Dixie Home and Phenix.

Please visit our showroom at 448 E 17th Street Costa Mesa, CA